oDesk Search Engine Optimization
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Most users use major search
engines like Google, Yahoo, and Bing for locating data and services on-line.
Syllabus of the Test
• The Search
Engines Industry
• Google
Search Technology
• SEO Techniques
• Search
Engines and Directories
• Link
Popularity and Linking Strategies
• Keyword
Selection and Optimization Strategies
• Working with
Meta Tags
Odesk Seo Test Questions And Answers 2013 -2014
Question:1 What will the following robots.txt file do?
• User-agent:
Googlebot
• Disallow:/*?
• User-agent:
scooter
• Disallow:
a. It will allow Google to crawl any of the dynamically
generated pages. It will also allow the altavista scooter hot to access every
page
Ans: b. It will disallow Google from crawling any of the
dynamically generated pages It will also disallow the altavista scooter hot
from accessing any page
c. It will disallow Google from crawling any of the
dynamically generated pages. It will allow the altavista scooter bot to access
every page
d. None of the ahove
Question:2 What does the 302 server response code signify?
a.It signifies conflict, too many people wanted the same
file at the same time
b.The page has been permanently removed
c.The method you are using to access the file is not allowed
d.The page has temporarily moved
e.What you requested is just too big to process
Ans: D
Question:3 Which of the following statements is correct with
regard to the description meta tag?
a.It should be about 50 characters in length
b.The description should not contain the keywords
Ans: c.If the meta description is not included, the search
engines will use the meta keywords for information
Ans: d.Google uses the meta description to generate the
search engine results pages
Question:4 State whether true or false.
The Yahoo Directory listing is a free service for commercial
sites.
a.True
b.False
Ans: A
Question: 5 Which of the following search engines or
directories provides the main search results for AOL?
Ans: c. Google
Question: 6 Which of the following statements is correct
with regard to the images within a webpage?
a.Images cannot be spidered by the search engines
b.Important keywords related to the image should be placed
in the ALT text
c.Images should always be kept close to the top of a webpage
d.Image maps should be used while including the images
Ans: B
Question: 7 Cloaking is a controversial SEO technique. What
does it involve?
a.Increasing the keyword density on the web pages
Ans: b.Offering a different set of web pages to the search
engines
Ans: c.Hiding the keywords within the webpage
d.Creating multiple pages and hiding them from the website
visitors
Question: 8 Which of the following facts about Alexa are
correct?
a.Alexa provides free data on relative website visitor
traffic
b.Alexa and Quantcast provide information on visitor
household incomes
c.Alexa is biased towards US based traffic
d.Quantcast only tracks people who have installed the
Quantcast toolbar
ANS: A
Question: 9 Which of the following can be termed as
appropriate Keyword Density?
Ans: c. 3-4%
Question: 10 Google looks down upon paid links for enhancing
page rank. If a website sells links, what action/s does Google recommend to
avoid being penalized?
a.The text of the paid links should state the words “paid
text link” for Google to identify it as a paid link
b.Only Paid text links to non profit websites should be
accepted
c.Paid links should be disclosed through the “rel=nofollow”
attribute in the hyperlink
d.Paid links should be disclosed through the
“index=nofollow” attribute in the
hyperlink
Ans: C
Question: 11 Which of the following actions could get you
banned by Google?
Ans: a. Hiding text on the webpage
b.Stuffing keywords on the webpage
c.Linking to sites banned by Google
Ans: d.None of the above
Question: 12 Which of the following statements about Google
technical and quality guidelines is
true.
Ans: Avoid using robot.txt to prevent crawling of search
results pages or other auto- generated pages, even if they don’t add much value
for users coming from the search
engines.
Question: 13 Which of the following statements about
Google’s technical and quality guidelines is true?
a. It is advantageous if your web server supports the
If-Modified-Since HTTP heade
Ans: b. If using dynamic pages, it helps to keep the
parameters short and the number of them few
c. Avoid using robots.txt to prevent crawling of search
results pages or other auto-generated pages, even if they don’t add much value
for users coming from search engines
Ans: d. Submitting new pages of your website at
http://www.google.com/addurl.html as soon as they are online, helps to speed up
indexing
Question: 14 Which of the following are examples of agents?
a. Internet Explorer
b. Search engine spiders
c. Opera
Question: 15 Which of the following is an ethical SEO
Technique?
a.Creating a subdomain with the hottest keyword and creating
duplicate copies of existing pages on it
Ans: b. Filling your pages with keywords, whether relevant
to the page content or not
Ans: c. Creating a page which serves a different content to
the search engine bots and different to human users
Ans: d. None of the above
Question: 16 All major search engines are case sensitive.
a.True
b.False
Ans: B
Question: 17 While optimizing your website it is important
to generate the right type of traffic, how does the Bounce Rate information
help in this regard?
a.By letting you know the percentage of users who entered
the website and then went on to visit additional pages
Ans: b. By letting you know the percentage of users who
entered the website and then left without viewing any other page
c.By letting you know the percentage of users who decided to
go back to the source from where they found your website
Ans: d. By letting you know the percentage of users who left
your website within 10 seconds of viewing the first page
Question: 18 Implementing a 301 Permanent Redirects on the old
pages to redirect to the new pages is a good idea from the SEO perspective.
Ans: a. True
b. False
Question: 19 Which of the following factors contribute
towards link popularity of a website?
a.The number of websites that link to it
b.The number of pages of the website indexed by Google
c.The number of pages in the website
d.The quality of websites that link to it
Ans: A,B,C,D
Question: 20 Search engines do not index some common words
(such as “or”, “and”, “when”, and “in”) within the webpage. What are these
common words called?
a.Barrier words
b.Non-indexable words
c.Slow words
d.Stop words
Ans: D
Question: 21 What does the 301 server response code signify?
Ans: b. Moved Permanently
Question: 22 Which of the following activities could be
looked down upon by Google as per their quality guidelines?
a.Using automated website submission software
b.Loading pages with irrelevant links
c.Intentionally adding keywords to the TITLE tags and ALT
attributes
d.Registering misspellings of well-known websites
Ans: B,C
Question: 23 Which of the following statements about RSS are
correct?
a.It is a form of XML
b.tstands for Realtime streamlined syndication
c.It is a good way of displaying static information
d.It is a Microsoft technology
Ans: A
Question: 24 _________ is usually the best web page to get
linked to while receiving a themed in-bound link from another website.
a.The sitemap
b.The contact page
c.The home page
Ans: d.The page which you would like to improve in the
search engine rankings
Question: 25 Which of the following can be termed as good
keyword selection and placement strategies?
a.Targeting synonyms of the main keyword
b.Targeting the highest searched keywords only
c.Copying competitor keywords
d.ofive or more keywords per page
ANS: A, D
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