oDesk Search Engine Optimization
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Most users use major search
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Syllabus of the Test
• The Search
Engines Industry
• Google
Search Technology
• SEO Techniques
• Search
Engines and Directories
• Link
Popularity and Linking Strategies
• Keyword
Selection and Optimization Strategies
• Working with
Meta Tags
Odesk Seo Test Questions And Answers 2013 -2014
Question: 51 Which of
the following website design guideline has been recommended by google?
Ans: a*Having a clear hierachy and text links
b.Every page should be reachable from atleast one static
text link
c.If the sitemap is larger than 100 or so links, you should
break the sitemap into separate pages
d.Keep the links on a given page to a reasonable number
(fewer than 100)
e. Use less than 30 images or graphics per page
Question: 52 Which of
the following search engines or directories provides the directory search
results for Yahoo?
a. Windows Live
Ans: b. Yahoo Directory
c. Google
d. Wikipedia
e. DMOZ
Question: 53 Which of
the following statements regarding website content are correct?
Ans: a. If you have two versions of a document on your
website, Googlerecommends that you only allow the indexing of the better
version
Ans: b. Linking to a page inconsistently does not affect the
way Googleviews the page/s. Examples of inconsistent linking could be
http://www.expertrating.com/page/ and http://www.expertrating.com/page and
http://www.expertrating.com/page/index.htm
Ans: c. Syndicating your content could lead to Google
viewing the material as duplicate
d. Placeholders for pages which do not have content are
never viewed as duplicate content by Google
Question: 54 What is
Keyword Density?
Ans: a.The number of times the keyword is used / (DIVIDED
BY) the total word count on page – (MINUS)the total words in HTML on the page
b.The number of times the keyword is used X (MULTIPLIED BY)
the total word count on page
c.The number of times the keyword is used in the page
description
Ans: d.The number of times the keyword is used in the page
title
Ans: e.The number of times the keyword is used / (DIVIDED
BY) the total word count on the page
Question: 55 Which of
the following statements about the Google Sitemap are correct:
Ans: a.Repeated submission of the Sitemap to Google could be
penalized
b.It is possible to create and submit specialized Sitemaps
to Google for Video and Mobile
content
c.The Sitemap acceptable to Google follows an XML format
Question: 56 Are
RSS/Atom feeds returned in Google’s search results?
a.Yes
Ans: b.No
Question: 57 What
does the term Keyword Prominence refer to?
a.It refers to the fact that the importance of choosing high
traffic keywords leads to the best return on investment
b.It refers to the importance attached to getting the right
keyword density
Ans: c.It refers to the fact that the keywords placed in
important parts of a webpage are given priority by the search engines
d.It refers to the fact that the keywords in bold font are
given priority by the search engines
Question: 58 Which of the following factors does Google take
into account while assessing whether or not a website is an authority website?
a.The frequency with which the content of the website is
updated
b.The number of web pages containing relevant information on
the main theme of the website
c.The number of in-bound natural links related to the
website’s theme (or keywords)
d.None of the above
Ans: A,B,C
Question: 59 What is Anchor Text?
a.It is the main body of text on a particular web page
b.It is the text within the left or top panel of a web page
Ans: c.It is the visible text that is hyper linked to
another page
d.It is the most prominent text on the page that the search
engines use to assign a title to the page
Question: 60 If you search for the term “iq test” in the
Word Tracker keyword suggestion tool, will it return the number of independent
searches for the term “iq”?
Ans: a.Yes
Ans; b.No
Question: 61 What is the illegal act of copying of a page by
unauthorized parties in order to filter off traffic to another site called?
a.Trafficjacking
b.Visitorjacking
c.Viewjacking
Ans: d.Pagejacking
Question: 62 Do search engines such as Google detect
unnatural linking patterns by checking the Class C IP address of the page where
the link to the website originates?
Ans: a.Yes
b.No
Question: 63 What term is commonly used to describe the
shuffling of positions in search engine results in between major updates?
a.Waves
Ans: b.Flux
c.Shuffling
d.Swaying
Question: 64 While grading your website, Google gives credit
to outbound links pointing to authority websites?
a.True
Ans: b.False
Question: 65 Which of the following URLs can the Google
search engine spider?
a.http://www.expertrating.com/exams/seo.asp?examnum=243&examtype=244
b.http://www.expertrating.com/exams/seo.asp?examnum=243
c.http://www.expertrating.com/exams/seo.asp
d.http://www.expertrating.com/exams/seo.html
e.All of the above
Ans: E
Question: 66 Google displays up to _____ characters of a
webpage’s Title Tag.
a.56
Ans: b.60
Ans: c.66
d.80
Question: 67 What is the main reason for the effectiveness
of Optimizing a web page towards a long tails keyword search? Recheck
a.There are more long tail searches than shorter keyword
queries
Ans: b.*Search engine often pass on long tail searches to
lesser or new website
c.Search engine do not pass on long tail search traffic to
website that rank high for shorter keyword searches (check)
d*There are fewer webvsite that have targeted such keyword’s
Question: 68 Which blackhat Seo techniques is characterized
by a method to decieve search engine, by detecting the search engine bot and
“feeding” it with a different HTML code than the HTML actually served to
users?a.Coaling
b.Foisting
c.Slighting
Ans: d*Cloaking
Question: 69 Which of the following factors does google take
into account while accessing whether or not a website is an authority website?
a. The frequency with which the contents of the website is
updated
b. the number of web pages containing relevant information
on the main theme of the website
Ans: c.*The number of in-bound natural links related to the
website’s theme (or keywords)
d. None of the above
Question: 70 Which of the following statement about FFA
pages are true?
a.They are greatly beneficial to SEO
b.They are also called Link Farms
c.They are Paid Listings
Ans: d*They contain numerous inbound links
Question: 71 What is the most likely time period required
for getting a google page ranking?
a.1 week
b. 3 weeks
c. 1 month
Ans: d.* More than 3 months
Question: 72 Which of the following can be termed as a good
keyword selection and placement strategies?
Ans: a* Targeting synonyms of the main keyword, A & D
b.Targeting the highest searched keywords only
c.Copying competitor keywords
d.Optimizing 5 or more keywords per page (check)
Question: 73 Which of the following fact about Alexa are
correct ?
Ans: a.*Alexa provides free data on relative website
visitors traffic
b. Alexa and Quancast provide information on visitors
household income
c.Alexa is baised towards US based traffic
d.Quantcast only track people who have installed the
quantcast toolbar